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BLACK COLLECTIVE OF MEDIA IN SPORT
Working for greater diversity in the UK sports media
WHY BCOMS
Why is BCOMS needed

The Black Collective of Media in Sport (BCOMS) believe there should be a better representation of our diverse society in the media. While the participants of elite-level sports are largely diverse – there is an under-representation of people from Black, Asian, Minority Ethnic, LGBTQ+ and other under-represented communities in the sports media.

The stats
out of 456 roles in broadcast and written media covering Wimbledon, EURO 2016, Rio Olympics and Paralympics were BAME women.
There has never been a black Sports Editor on a national mainstream newspaper.
BCOMS young people selected to work in Qatar at the World Cup
100+ young people progressed through the BCOMS programme
BCOMS success stories
Mayowa Quadri

A self-proclaimed conversationalist, Mayowa aims to use football as a means of discussing societal issues whilst opening up the game to being more about just the final result.

Mayowa Quadri
Fadumo Olow

Fadumo is one of the UK’s leading voices in women’s sport. She has experience as a journalist, presenter, reporter, expert pundit, event host and influencer.

Fadumo Olow
Keanu Rattray

Experienced Writer with a demonstrated history of working in the broadcast media industry. He is currently a digital content manager at FIFA where he covers tournaments like the FIFA Men and Women’s World Cup.

Keanu Rattray
Um-E-Aymen Babar

Um-E-Aymen Babar is an award-winning multilingual journalist working at the intersection of race, class and sport. She won the 2022 Hugh Cudlipp Award for her debut piece in Wisden.

Um-E-Aymen Babar
OUR MASTERCLASSES
BCOMS Masterclasses

Our flagship Masterclass programme has seen a number of breakthrough successes in the sports media industry.

Updates
 THE D WORD GUIDE LAUNCH EVENT
December 1, 2022
 THE D WORD GUIDE LAUNCH EVENT

We celebrated the launch of BCOMS The D Word 4 Guide with an evening in Shoreditch earlier in the month. […]

BCOMS North members attend Premier League Press Conference.
BCOMS North members attend Premier League Press Conference.

BCOMS North members attend Premier League Press Conference. Thanks to support from BBC Sport, members of the BCOMS North Masterclass […]

MY EXPERIENCE WITH THE BCOMS MASTERCLASS 
MY EXPERIENCE WITH THE BCOMS MASTERCLASS 

BY MAYA EGBO Despite only being part of this years BCOMS cohort for a few months, I have been presented with […]

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