CONTENT AND SOCIAL MEDIA MANAGER @ Sportradar

Job Description

OVERVIEW

As a key member of the Sportradar product marketing team, you will play a critical role in defining, communicating and activating our go to market plans for our world-leading suite of betting products, under the Betradar brand. The role demands an organised, ambitious and collaborative self-starter. You will be a key interface between the sales, product and marketing operations teams and become a go-to expert in this key area for Sportradar.

You will be an experienced B2B marketer, with a demonstrable track record of working with globally dispersed sales teams and producing and implementing marketing plans for B2B products, including digital marketing and sales enablement.

THE CHALLENGE

• Develop and implement marketing plans for the Betradar product suite
• Work with internal and external support to create, distribute and maintain marketing materials for each product group as appropriate
• Report on KPIs and ROI of all marketing activity
• Work with the Marketing Operations team to ensure the Betradar product and sales teams are appropriately represented at global industry events, including large scale exhibitions such as ICE Totally Gaming
• Build a deep understanding of the market in which Betradar operates, including the competitive and regulatory landscape
• Work closely with the Betradar commercial team to define priorities and assist with specific go-to-market activities
• Work closely with the wider Sportradar product function to understand product roadmaps.
• Plan and execute product launches and act as a central point of co-ordination between the product and sales teams
• Ensure that all activity is aligned with the wider Sportradar marketing team and all internal systems are updated and managed appropriately
• Co-ordinate activity with the Sportradar Communications team to ensure maximum effectiveness from all marketing activity

YOUR PROFILE

• 4+ years in a B2B marketing role
• Demonstrable experience of working closely with a B2B sales team
• Experience of involvement in marketing campaigns designed to drive sales leads and awareness in a B2B environment
• Experience of working in a global business preferred
• Fluent in English, with another European language being a bonus
• Excellent communication and interpersonal skills
• Good relationship builder and maintainer with internal and external stakeholders
• Flexible to adapt to changing priorities and able to work to tight deadlines
• Experience in, or an understanding of the global betting and gaming industry would be an advantage

OUR OFFER

• Flexible location requirement
• Competitive salary (based on experience and on location)
• Plug into international network of expert fellow employees

SPORTRADAR

We change the way the world experiences sport and provide cutting-edge solutions to media companies, bookmakers, sports federations and state authorities.

Our team collaborates globally and is committed to solve the challenges we face on our way – but never without a pinch of fun and play.

Make the team: Join us and shape your future as well as ours!