Digital Marketing Assistant @ Birmingham City Football Club

Birmingham City Football Club are looking for a Digital Marketing Assistant to join their Brand & Marketing Department.

The duties of this role include the following:

CORE RESPONSIBILITES:

• Take ownership of the BCFC.com website by uploading content, managing developments and reporting on analytics.
• Produce regular web copy, stories and press releases for all departments that help to achieve online KPIs (visits, conversion, and average order value) and enhance campaigns.
• Work closely with the Commercial Department to increase the monetization of our digital channels with sponsored posts and advertisements.
• Be the gatekeeper of Blues CRM database, with an aim to expand the quality and quantity of data.
• Develop and implement marketing plans for the Club’s digital products such as BluesTV and the official Club app.
• Produce and manage email and SMS campaigns for all departments of the Club.
• Create and implement a yearly digital content plan to support all departments.
• Provide monthly and weekly e-comms plans/publishing schedules for content activities.
• To provide support and analysis of digital marketing initiatives such as paid search and paid advertising campaigns.
• Develop and implement marketing plans as agreed with the Digital Marketing Manager.
• Maintain administration for all marketing activity.
• Gather quotations and raise purchase orders.
• Liaise and attend meetings with other company functions as necessary.
• Develop innovative ideas for all marketing, online and offline, relevant to the target audience.

• Act as a point of contact in the absence of the Digital Marketing Manager.

To apply for this role please click here